Crux to power & deliver 2000 datasets into Google Analytics Hub

Google's Gerrit Kazmaier, GM of Data Analytics and BI for Google Cloud, included Crux in his keynote during todays Data Cloud & AI Summit , "Accelerate Your Data Cloud with an Open Ecosystem," highlighting the importance of collaboration and partnership in the data industry. As the world becomes increasingly data-driven, it's more important than ever to access a wide range of high-quality data and tools to extract insights from that data. That's where partners like Crux come in.

Crux eliminates the complexities of external data so that data teams can focus on insights. Onboarding and delivering analytics-ready data is easier said than done. External data is a unique challenge, as it has no standard or status quo. It can come in any format with any naming convention, and accessing it varies from supplier to supplier. Crux has built enterprise-grade data pipelines from over 265 data suppliers. The company's partnership with Google Cloud enables customers to access Crux's pipelines within Google's Analytics Hub, starting with access to over 1,000 datasets.

With plans to increase this number to over 2,000 datasets later this year, Crux is expanding its offerings to meet the growing demand for data-driven insights. By making these datasets available on Analytics Hub, Crux is helping customers save time and resources that would otherwise be spent on data sourcing and integration. Instead, they can focus on extracting insights from the data and making informed business decisions.

Crux's involvement in Google's open ecosystem is a testament to the power of collaboration in the data industry. Companies can leverage their unique strengths and capabilities by working together to provide better customer solutions. In this case, Crux's expertise in data delivery and operations is complemented by Google Cloud's robust infrastructure and analytics tools.

Google's Data Cloud provides a platform for partners like Crux to deliver customer value. By creating an open ecosystem, Google enables customers to access a wide range of tools and services that can help them accelerate their data journeys. This includes data delivery and operations platforms like Crux, analytics tools, AI and ML services, and more.

The open nature of Google's Data Cloud also makes it easier for customers to switch between different tools and services as their needs evolve. This flexibility is essential in today's fast-paced business environment, where companies must adapt to changing market conditions.

Crux Informatics' involvement in Google's open ecosystem is an excellent example of the power of collaboration in the data industry. By making over 1,000 datasets available on Analytics Hub, Crux is helping customers save time and resources and extract valuable insights from data. This partnership highlights the importance of an open ecosystem in driving innovation and providing value to customers. As the data industry continues to evolve, we can expect to see more partnerships like this one that leverage the strengths of different companies to deliver better solutions for customers.